Finamore could rest on its old-world shirtmaker laurels (second oldest shirtmaker in Naples; more handsewing than Betsy Ross [more in the black labeled classica line than in sportier models]; renowned MTM program, fabric from top mills, etc., etc.) but at Pitti 81 chose instead to highlight its innovative side, with look-at-me fabrics and treatments, quilted snap-button shirts, and aggressive collars. I was surprised to see jackets alongside Finamore’s famous shirts; don’t yet know too much about the tailored goods, but we’re checking into it!
Finamore at Pitti.
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