Pitti Uomo 93 Streetstyle

I appears like more people are taking menswear more seriously this year at Pitti Uomo 93. And by “more seriously”, we obviously mean that we’ve been seeing many more “Styleforum Approved” outfits than usual.

If you’re in Florence, don’t forget to stop by the Styleforum Maker Space – we are showcasing great artisans and having lots of fun eating mozzarella di bufala and Tuscan salumi!

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  1. Reply


    January 11, 2018

    Get off yo’ phone! Great style, but a lot of them are on their phone.

    • Arianna Reggio

      Arianna Reggio

      January 11, 2018

      And if they’re not on the phone, they’re smoking cigars and cigarettes :/

    • Reply

      Dr Huh?

      January 12, 2018

      The funny thing is, I’m pretty sure none of them actually talking to anyone on the other end of their phone, they’re just hoping someone sees them “nonchalantly” taking a call so they can have their photo taken. Using your phone forces you to stay in one spot long enough so you can be captured on film, and the use of a phone prop gives the illusion that you’re too preoccupied to notice.

      • Reply


        January 14, 2018

        That’s what I do. In fact it’s not even an iphone; it’s a pack of Marlboro Edge. I’m typing from it now.

  2. Reply


    January 11, 2018

    Sometimes both phone and smoking. These are the classic props of Pitti.

  3. Reply


    January 12, 2018

    I honestly thought we’d see more vapes this time around, I guess they’re not fashionable enough. Nobody looks cool talking on the phone while sucking on a plastic juiceboxes.

  4. Reply


    January 13, 2018

    I guess it’s conceivable that some of them are actually conducting business on their phones. Pitti is a trade fair, after all.

    • Reply

      Fok-Yan Leung

      January 13, 2018

      In my experience, most of the people are texting. That’s how our team coordinates. It’s nearly impossible to find each other or coordinate social events otherwise. Pitti is really, really, big,. It’s probably, all told, about 5-6 large convention floors, but in a very complicated structure with a lot of additional stand alone booths.

  5. Reply

    John E.

    January 14, 2018

    As usual most of the kit belongs in the Freddie Flowerdew department but some nice texture mixing and tailoring details.