Three Great Classic Menswear Brands at Pitti 91

While there are hundreds and hundreds of brands that show at Pitti Uomo, many of them deserving of your time and attention, it takes something special to stand out from the crowd. Here are three great classic menswear brands at Pitti 91, all of which we thought had that little extra.

1. Peter Nappi

I’ve been following Peter Nappi, off and on, for several years now – though this is the first time I’ve had a chance to see their wares in person. My interest has largely been devoted to their line of handsome work boots, which are about as streetwear-friendly as you can get. But this season, Peter Nappi has introdced a new line of beautifully-patinated shoes that, at least in the warm browns that were shown at Pitti, are perfect for less-formal tailored clothing, or even dressed-up casual wear. I was most impressed by the wholecuts, which I thought had not only a shape that would be conducive to a range of outfits, but a honey-gold warmth that I can see pairing very nicely with, say, sage-green trousers, as well as worn denim. If you’d rather wear something a little slicker with your jeans and jacket, perhaps a pair of suede zip-up harness boots is what you’re after. Those, I have to say, were gorgeous.

Peter Nappi is based in Nashville, but the entire line is made in Italy, and most of the products are Blake-stitched. However, there is a line of completely handmade Goodyear-welted workboots, should you want to branch out.


This slideshow requires JavaScript.

2. Fioroni Cashmere 

Fioroni cashmere caught our eye at Pitti Uomo for the delicate nuances of their incredibly soft cashmere sweaters, but our interest deepened when we learned about Fioroni’s innovative techniques and philosophy. The brand stands against animal cruelty and uses only the finest Mongolian cashmere that is spun in Italy, while the leather is sourced exclusively from the food industry. Every sweater is finished by hand using pure cashmere thread.

The most interesting products we spotted were the Duvet line and the bio cashmere. After weaving, the Duvet garments are washed for an hour in water coming from the Lake Trasimeno, which is rich in iron and gives the cashmere an extra soft, compact, and virtually pill-less texture.

The Bio Cashmere is dyed using exclusively natural pigments; we spotted oak-dyed cashmere in the most beautiful taupe hue, and olive-dyed knits in a delicate pastel green. The colors of the Bio Cashmere line are pleasantly muted and, just like indigo-dyed garments, they take on character as they age and get washed.


This slideshow requires JavaScript.

3. Massimo La Porta 

Massimo La Porta is a Neapolitan shirtmaker who learned the art of shirt making from his uncle Pino Borriello, one of the first shirtmaker in Naples in the 1940s. His goal is to provide a product that follows the steps of the traditional Neapolitan tailoring as well as contemporary style.

Each shirt goes through twelve hand-stitching steps: collar,  button holes, shoulders, and hips are hand-finished, and the Australian mother-of-pearl buttons are sewn by hand using a lily-stitch. The armholes are not sewn along with the hip seams; instead, they are hand-finished using a technique named “curl.”

Although there are many well-known Neapolitan shirtmakers, La Porta’s wares caught our eye due primarily to the range of fabrics on display. Particularly appealing to Jasper was (unsurprisingly) a medium-blue chambray shirt with exposed selvage detailing, though there were plenty of interesting patterns perfect for casual use alongside the more classic stripes and solids.


This slideshow requires JavaScript.


The following two tabs change content below.

Styleforum Editors

The Styleforum editors are a group of gnomes that actually do all of the work running Styleforum. Ari, and Jasper play air hockey, drink artisanal iced teas, and debate whether it's harder to get bolognese or bechamel out of grenadine ties, and whether either can be used to polish shoes.

7 thoughts on “Three Great Classic Menswear Brands at Pitti 91

  1. Thanks Jasper, I really appreciate your writing! Minor quibble: ‘handmade’ and ‘Goodyear welted ‘ are mutually exclusive- Goodyear is a machine process, but still makes a great welt!

    • Hey Pliny,

      I’m not entirely certain of the process or of the definition they’re using of handmade, but the boots – including sole and welt – are advertised as 100% made-by-hand, both on the website and by Phillip. I’ll be happy to dig a little deeper and report back.

    • “Hand Made Goodyear welt” is a term that is fairly commonly used by Japanese makers, at very least. I’m not sure whether there is a lost in translation issue. Here is a video of what Visvim advertises as “Handmade Goodyear welt”:
      You may judge for yourself what you’d like to call that. There is no Goodyear machine involved, as you can see.

      • Hi Fok, yeah perhaps it is a lost in translation thing. I remember seeing a T- shirt with the slogan ‘American feeling fanny. We give you good mind.’
        Plain olde ‘hand welted’ would be better & lose the ‘Goodyear’ , which just confuses the issue. Goodyear’s primary contribution to shoemaking, after all, was to mechanize a labor intensive manual welting process that predates his innovation.

    • Great selection Jasper, we missed Peter Nappi which is a shame. Should have liked to have seen his Goodyear welted offerings.

      Our own greatest discovery was the Vilberg brand from Canada – which I we looked at because of an article on StyleForum.

      Whilst Goodyear welting requires machinery it is still a hand intensive process requiring skilled operatives. I don’t agree that handmade and Goodyear welted are mutually exclusive 🙂

      • That’s awesome. Styleforum is actually a Viberg stockist, and we do a lot of group MTOs with Viberg. We just finished one up at the beginning of they year for 4 exclusive makeups!



Comments are closed.